LAG's entire live-scoring platform — every feature in it — was built this year through real conversations between Mike Gilmore and Claude, Anthropic's AI. AI Consulting takes that exact same process and points it at your course: your finances, your curb appeal, your guest experience. Not a canned report. A real, ongoing working relationship.
Not a one-time report. A running system that gets your course a real financial picture, a real look through a first-time guest's eyes, a real read on how your staff performs when they don't know they're being watched, and a real employee handbook — all written up by AI, from real information gathered on your course.
Your accountant sets a real annual budget once, then enters actuals every month. The moment they hit Finalize, AI drafts a full P&L and a plain-English summary of what happened — read it any time, and ask Claude follow-up questions about your own numbers.
Mike, Kimm, or a trained team member walks your course in person, covering the areas that actually shape a first-time guest's impression — entrance, signage, parking, tee box presentation, restrooms, and more. Claude turns what they find into your report.
A real anonymous visit — by Mike, Kimm, or a trained team member — a phone call, a walk-in, a meal at the grill — scored against the same benchmark the golf industry's own mystery-shop firms use.
Answer a guided questionnaire about your own policies — pay schedule, dress code, time off, safety rules. Claude drafts the full handbook from your answers — you review, edit, and adopt it yourself.
Your accountant enters actuals against the year's budget. AI drafts the P&L and summary automatically — no extra work on your end.
Open your report and ask a follow-up question right there — not a printout dropped on a desk with no way to dig deeper.
Mike, Kimm, or a trained team member visits in person for the property eval and mystery shop — Claude turns what they find into your report and a corrective action plan.
Not generic AI. The system was built by someone who's actually run golf operations (15 years in I.T., years with American Golf Corporation) and shaped by 30 years of real HR and employee-benefits experience — baked into what the AI checks for and how it scores things, not delivered as a personal opinion each time.
Courses already running LAG's live scoring platform give us a warm read on real operational patterns — tournament turnout, event signups, engagement — most consultants never see.
Nearby or competing clubs never see each other's numbers, inventory data, or competitive intel — full confidentiality, in writing.
Tell us a bit about what's on your mind — pricing, a department that feels off, or just curiosity about what this looks like in practice.
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